By offering a varied range of high-quality plant-based products from one central point, plant-based food is available and accessible to everyone. With this offer we want to inspire food professionals in an enthusiastic and friendly way to make (more) plant-based choices.


We believe in a healthy and good future with an eye for everyone on this planet. Choosing (more) plant-based food ensures that we can make a positive impact together: for each other, for the world and for the future.

Core values

- Quality

- Innovative

- Inspirational

- Customer-friendly & Hospitable

- Enthusiastic & Cheerful

- Teamwork

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